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[BKARTS] Steve Jobs on calligraphy



> This is an excerpt from Steve Jobs's commencement speech at Stanford. The complete text can be read at the following URL: http://news-service.stanford.edu/news/2005/june15/grad-061505.html
>  
> Reed College at that time offered perhaps the best calligraphy
> instruction in the country. Throughout the campus every poster,
> every label on every drawer, was beautifully hand calligraphed.
> Because I had dropped out and didn't have to take the normal
> classes, I decided to take a calligraphy class to learn how to
> do this. I learned about serif and san serif typefaces, about
> varying the amount of space between different letter
> combinations, about what makes great typography great. It was
> beautiful, historical, artistically subtle in a way that
> science can't capture, and I found it fascinating. 
> 
> None of this had even a hope of any practical application in my
> life. But ten years later, when we were designing the first
> Macintosh computer, it all came back to me. And we designed it
> all into the Mac. It was the first computer with beautiful
> typography. If I had never dropped in on that single course in
> college, the Mac would have never had multiple typefaces or
> proportionally spaced fonts. And since Windows just copied the
> Mac, its likely that no personal computer would have them. If I
> had never dropped out, I would have never dropped in on this
> calligraphy class, and personal computers might not have the
> wonderful typography that they do. Of course it was impossible
> to connect the dots looking forward when I was in college. But
> it was very, very clear looking backwards ten years later. 
> 
> Again, you can't connect the dots looking forward; you can only
> connect them looking backwards. So you have to trust that the
> dots will somehow connect in your future. You have to trust in
> something - your gut, destiny, life, karma, whatever. This
> approach has never let me down, and it has made all the
> difference in my life. 

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Edelpappband / "Millimeter" Binding Bind-O-Rama, Entry Deadline - October 1, 2005
                                    
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